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August 18th, 2014 :: text by

:: Fantastic Etsy shops by local Phoenix artists ::

Like most people, we dig Etsy. We could spend hours dangerously shopping online and purchasing cool items. Wouldn’t it be rad if we could online shop AND support our local Phoenicians? Why yes, yes it would. And we can.

Here are some Etsy peeps whose products we love:

Baby Teith

COOL baby clothes! Tiffe Fermaint uses digitally printed organic cotton fabric and the clothing focuses on science and music. They have a fabric designed by a local artist named Yai that is absolutely fun and crazy. Kim and Kanye just ordered some of these clothes for baby North!

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 Adam Rabbit

Ashley Pasquan has been making gorgeous jewelry and is definitely getting noticed by boutiques across America. We love the natural, yet geometric design of her jewelry. They’re very simple but still retain that edge that us jewelry junkies love.

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And last but sure as hell not least …

Crafty Chica

Kathy Cano-Murillo makes everything from prints to hand painted ceramics to jewelry, all of which are MESMERIZING! Who knew that the love child of Dia de Los Muertos and punk crafts could be so beautiful. We dig her collage style and use of hot colors.

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Alrighty people, clicky clicky! Get yo’ shop on.

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July 18th, 2014 :: text by

:: Emoji talk ::

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Once upon a time, 1982 to be exact, Scott Fahlman came up with the idea to put together three punctuation marks: a colon a dash and a closed parentheses and to make the universal symbol (on the web) for happiness.

:-)

From that point on, the concept of conveying emotions via text message, email, the web, etc., has exploded in popularity. Here at eeko, we love emojis, and we know that you do too. We are here to tell you: HEY! That’s OK!

From the kitty with hearts for eyes to the smiley pile of poo, this concept of logograms and pictographs started long ago. We aren’t new in wanting to express ideas and feelings through pictures and symbols, but what IS new is their hilarity, innovative design and efficiency. Originally created in Japan by DoCoMo i-mode to reduce the amount of data created by picture messaging, emojis are a great mode of universally understood language and can easily bring giggles to any conversation and also free up character space in texts.

With technological aptitude came the ability to express feelings with icons, which is … AWESOME. We attempt to express ourselves every day, and any mode or design that can assist us/make us laugh, we approve of.

Here are some emojis we like:

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Here are some emojis we are slightly puzzled about:

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Shout out to you emoji users! Peace, ya’ll.

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May 29th, 2014 :: text by

:: What Makes a Worthy Billboard ::

Let’s talk about billboards. Yes, they clog our eyeballs everyday, inform us, infuriate us, and give us a good belly laugh at their mistakes. So what truly makes a WORTHY billboard? As Phoenicians, shouldn’t we have a say in what we want to look at during our daily commute? Why yes, yes we should! Listen up Phoenix businesses, we are here to help. Here are four awesome examples of billboards we like.
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1. Readability, contrast, and concept all in one! Adding perspective and the slightest bit of texture can do so much. Not only can you absorb the message quickly, the design is pleasant to look at and even encourages drivers to think about sharing the road while on the road.

 

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2. Even at 60 miles per hour, this is pretty darn funny. Bonus points for making your company name readable as well and convincing us that getting new flooring could be comical. This goes to show that not every good billboard uses bright colors, and vice versa. Using colors that convey the feeling of your company is key.

 


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3. Literally thinking outside that billboard box. Simple yet recognizable additions work well. Look at this enormous stethoscope, it’s mildly hilarious and gets the point across. The blue background blends in nice with the Phoenix sky and those white letters look crisp and clean. We also like the “punny” factor to this.

 

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4. Having a large phone number right in the middle of the billboard is great. You may have the most beautiful billboard ever but if we cannot read your contact info, you have lost us. This one is also a great example of proportionate image and text. Nice work!

 

OK, here is what NOT to do:

1. Though spelling errors are hilarious, try to avoid them at all cost.

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2. We know that you have a lot to say about your business, but keep it to a minimum. Please keep in mind how fast your audience will be driving while viewing your advertisement. Cute dogs though!

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3.  Show us that contact info nice n’ big! Maybe even massive. If the contact info is not readable, then how the heck are we going to reach you?! Not exactly sure why the image of back muscles are larger than the web address and phone number combined…police recruitment ad 480w

4. Finally, tell us who you are. Your name is just as important as what you have to say. Don’t keep us guessing, unless that is your intention. Yes, we agree with you, but WHO are you.

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Thanks for reading, peace ya’ll.

 

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